Posts Tagged ‘entrepreneur magazine’

Difficult Conversations Can Jump Start Company Innovation

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Company innovation can happen when we least expect it. In this Entrepreneur Magazine article, our CEO Danielle Sabrina discusses how difficult conversations can jump start innovation. Harley-Davidson was in trouble in the early eighties. The booming popularity of imported Japanese motorcycles cut Harley’s market share from 75 percent to a flickering 25 percent. To protect…

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6 Strategies to Maximize Earned Media for Your Brand

earned media

Getting earned media exposure in top-tier publications is EXCITING! Having your brand or thought leadership featured in prominent media like Forbes, Entrepreneur Magazine or Fast Company is an incredible accomplishment. However, how you leverage that earned media exposure is what will really pay off. The publication itself can only move the needle so much when…

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